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How to Help Your Event Planner Work More Effectively

A quick guide for professionals who have engaged event companies As event planners, we know what we need to get an event executed well — delivering the results and returns on investment (ROI) that our clients want and deserve. What we also...

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The Power of Bring Your Own Device

What are the impacts of using personal devices in the professional sphere? Using your own phone, tablet or laptop for work is increasingly common. This phenomenon is called Bring Your Own Device – or BYOD – and it is now a trend that many...

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What is ROO and Why Does it Matter to Event Planners?

Seasoned event professionals already know the value of planning an event with a positive ROI (return on investment). This means your event is generating more (monetary) value than it costs, which is always a good thing in business.   What...

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How to sell event apps to your clients

As an events company, every opportunity to upsell or resell, is another path toward increasing your profits from an event. With the steady rise in popularity of event apps, these apps could be an avenue for lucrative profits for your business –...

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How to get everyone staying till the end of your event

If you’ve organised an event that’s lost half its crowd well before the final curtain closes, you’ll know that feeling - the feeling of dread every time you look into the crowd, and see another person stand up and walk toward the exit. We feel...

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What does it take to be a professional event planner?

Are you planning on joining the exciting world of events management? Whether you’re a fresh graduate or potential mid-career switcher, getting an introduction into the thrills (and perils) that await you on this journey, is essential before you...

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Are you measuring your event Return On Investment?

Good event organisers are expert planners, tinkerers and coordinators. They know how to operate under pressure, and are generally also great with people. Great event planners have all those qualities, and strategic minds that allow them to look...

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